Mobile domination by a retail park

Last time in Street Viewtiful, we went to Finland to check out the shiny offices of Angry Birds developers Rovio. That got me wondering about British mobile super-publisher, Chillingo.

Firstly, I seem to have missed the news that they were bought by EA last year. And that – the current publisher of Angry Birds, taking over from Chillingo – is just Chillingo. Or EA. Whatever. It seems needlessly confusing to me.

But Chillingo does still have its own offices, in Macclesfield – though the company is now registered at EA’s UK office in Guildford. Enough muddying of the water, let’s go to Macclesfield!

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Whether that to let sign dates from before or after Chillingo moved into the building, I do not know. But it does helpfully identify the building.

Whereas Rovio’s shiny building neighboured amongst others a division of Canon and an asset management company, Chillingo are surrounded by car dealerships and a retail park – as you’ll see if you spin around above. The retail park nicely dates the Google Street View visit, with signs for shops like MFI and Instore that no longer exist.

A curious place to plot mobile games domination, perhaps, but presumably EA were of the opinion that if it ain’t broke, don’t fix it.


Jake has been here since the beginning, with hundreds of reviews and countless other guff to his name. These days, not so consistent.

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